Top Personal Finance Apps in Croatia: Q2 2025 Performance

In the second quarter of 2025, the personal finance budgeting and planning applications market in Croatia saw varied performance across the top five apps. This analysis, based on Sensor Tower data, provides insights into their weekly downloads, revenue, and active user trends.

Saving Money - Budget Expense, developed by ATH Software, showed a notable increase in weekly downloads, peaking at around 825 in mid-May. Weekly active users followed a similar upward trend, reaching approximately 939 in the same period.

Splitwise demonstrated consistent weekly revenue growth, culminating at $178 by the end of June. Downloads fluctuated, with a notable spike to 472 in late April. Active users increased steadily, peaking at over 7.6K in mid-June.

The app Money manager & expenses from Cleaner + Antivirus + VPN company saw moderate revenue, ending the quarter at $29. Downloads were relatively stable, with a slight increase in late June to 125. Active users, however, experienced a gradual decline, dropping to around 2.5K by the end of June.

Wallet: Budget Expense Tracker by BudgetBakers experienced steady revenue, reaching $122 in the last week of June. Downloads remained consistent, with minor fluctuations, while active users maintained a stable presence around 1.5K throughout the quarter.

Lastly, Money Manager Expense & Budget from Realbyte Inc. saw a revenue increase, finishing at $71. Downloads showed a positive trend, particularly in the final week of June with 148 downloads. Active users hovered around 1.5K, showing resilience despite minor variations.

For more in-depth insights and data, visit Sensor Tower's platform.